a) Businesses only pay for performance (Sales), using our PAY-per-SALE System instead of the PAY-per-CLICK System from other Online Marketing Programs which may or may not result in the Business making sales.
b) Supporters support their ECO by shopping at participating Businesses as the ECOearns the same amount of Erth ™ Points as the Supporter.
c) The Customers own the Erth ™ Points and can collect them from any participating Business worldwide. The Erth ™ Points can increase/decrease in value to benefit the Supporter. The Erth ™ Points can be exchanged for goods/services at any Business that accepts them worldwide.
d) The Planet gets rewarded with the same amount of Erth ™ Points as the Supporter via the Foundation with a small part of every transaction made whenever a Supporter spends money at any participating Business
e) Erth ™ Points work as a Customer Attraction System to attract ECO Supporters.
f) Erth ™ Points act as a Customer Retention System to keep Supporters coming back to buy again and again.
g) The system benefits Businesses, Customers, ECOs, ECO Supporters and the Planet.
h) Businesses get to tick the box for fulfilling their obligations to the Environment.
i) Businesses get to tick the box for fulfilling their obligations to the Community.
j) ECOs benefit from their loyal Supporters shopping at participating Businesses as they receive a percentage of the sale price paid in Erth ™ Points which they can sell in local currency for residual income.
k) In summary Businesses only pay if a Supporter purchases something and the Businesses are encouraging Customers to return while they support ECOs and the Planet.